Why Your Marketing Strategy Must Focus on Authentic Social Engagement

In today’s digital age, a lot of companies now incorporate anything tech-related to marketing strategies, business processes, models, and approaches, among others. JSMM Tech is one of the many established digital marketing companies today that integrates business processes, marketing, and promotions with technology, and, according to them, one of the most effective ways on how to sell a product or service is by coming up with marketing plans and strategies. A marketing strategy refers to any business’ overall, long-term gameplan and approach in reaching out to prospects, with the intent of turning them into customers of the goods, products, or services that specific business provides. Any co

Why Freelancers Need Good SEO Strategies

Freelancing or freelance work is one where an individual works for themselves instead of a company. While freelancers still take in contract works for several businesses or companies, they are still ultimately self-employed and are under no company or business organization. Being a freelancer has its pros and cons. For one, you get to manage your own time and schedule. However, it’s also your job alone to juggle all sorts of tasks such as billings, sending invoices, keeping track of projects and client deadlines, and paying your own, fair share of employment and business taxes. All these you have to carefully manage and do so yourself unless you hire someone to do all the clerical work f

Everyone Can Run a Business - the Biggest Lie You Were Told

We live in a time where being your own boss is the philosophy of most people. Freedom above everything! I myself share this philosophy full-heartedly. But there's so much more to running a business than just making up your own rules and doing things when you feel like doing them. In fact, that's 5% of what it is like to live an entrepreneurial life. And if you believe everyone can run a business, I'm afraid, that's the biggest lie you were told. Some people are just not cut out for it There are two types of people in the world - those who do business and those who work for a business. And it's perfectly fine this way! Otherwise, neither group would be able to survive. The problem comes when

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