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- Nov 27, 2017
- 2 min
The Secrets of an Event Planner
Let's round up this month's topic of events and marketing techniques "outside of the box" with an interview of one of the leading event planning agencies in London. Read what the CEO has to say as she is letting you in on some great industry secrets. Hub42 and Daniela Miteva Tell us a little bit about you and your business I'm Daniela Miteva, the founder and CEO of Hub42, a London based Events Management and Events Production agency. I have over 20 years experience in the ind
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- Nov 20, 2017
- 3 min
How to Say "Thank You" to Your Customers
With just a few days left to Thanksgiving, I'd like to share with you a few ideas of how you can express gratitude to your loyal customers. Of course, these are just a tiny fraction of all the incentives and rewards you can come up with, but I'm sure they will serve as an inspiration. 1. Email them a discount code This is very common and pretty much every business with a good level of awareness of the 21st century market does it. However, make sure you personalise that email
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- Nov 13, 2017
- 3 min
Why Do You Need a Pop Up Shop
Have you ever thought of running a pop up shop as part of your marketing strategy? If the answer is "no", I'm about to give you 5 reasons why you should definitely do it. 1. Make Your Brand Known Pop up shops are a fantastic way for startups and small businesses to raise awareness of their brand, products and services. Yes, that's right! Service based businesses can also benefit from a pop up shop, especially when it comes to popularising who they are and what they offer. Thi
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- Nov 6, 2017
- 3 min
How Can Events Become Part of Your Content Marketing
It's a new month, therefore, we have a new topic. Keeping in mind there's not much time left till the end of the year, in this 4-week period, we are going to think outside of the box and see how we can add other marketing channels and tools to our arsenal of business promotion weapons. Let's start with events! The first thought of most people would be events have nothing to do with content marketing. The two are delivered in very different ways and provide different customer
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